Gründungstoolbox: Calculation & pricing strategy

Tuesday, 04.10.2022 15:00 — 17:00

The online workshop series "Gründungstoolbox" by beyourpilot is aimed at people from Hamburg's university environment who are interested in setting up a business, whether they have their own business idea or not. In the individual sessions, methods and tools are taught and applied together to give you helpful tools for your entrepreneurial journey. Although the content of the units builds on each other, it is also possible to participate in individual units.

Afterwards, we offer you the opportunity to network: between 5 p.m. and 6 p.m., we invite you to to talk and get to know each other in a relaxed virtual setting.

Our workshop modules:

  • Tue, 02.08.22 15-17 h Prototyping & User Feedback
    Tue, 06.09.22 15-17 hrs Business Development
    Tue, 20.09.22 15-17 hrs Successful Networking
    Tue, 04.10.22 15-17 Calculation & Pricing Strategy (current selection)
    Tue, 25.10.22 15-17 hrs Marketing & Sales
    Tue, 01.11.22 15-17 Market & Competition
    Tue, 06.12.22 15-17 hrs Ideation
    more dates and workshops to follow

Toolbox Module: Calculation & Pricing Strategy
Your business idea is becoming more and more concrete. And you ask yourself, what price can and should I go to market with? What is the minimum price I need for my product or service? What different pricing strategies are there and what is suitable for me as a start-up? In this workshop, we want to approach all these questions and work out the basic building blocks for your calculation. Together we will discuss different pricing strategies.

Key dates
Date and time: Tue, 04.10.22, 3-5 p.m.
Lecturer: Christina Frehse (Head of DESY Start-up Office); Annika Degen (Start-up consultant, UHH)
Location: online
Target group: Prospective founders from the university environment
Number of places: 20

To the registration